Peer, the AI-native platform reinventing the web as a persistent, explorable universe, as we speak launched its International Simulation—a real-time digital Earth the place customers present up as avatars, join by location, and construct relationships in a residing, spatial community.
Peer is designed as a local surroundings for agentic AI—an working system the place AI can transfer, understand, and act inside a shared world. By giving AI type and inserting it in a typical, persistent, and spatial surroundings, Peer creates a pure interface for human-AI interplay. It may be a Web3 or Web2 expertise, mentioned Tony Tran, CEO of Peer, in an interview with GamesBeat.
“We’re launching the world’s first working system the place we’re giving AI a type and a spot to reside. And the assemble that we’ve developed is it really works on all units. We’ve constructed all the things from scratch. And so the concept is that we’ve constructed a planet broad simulation,” mentioned Tran. “It really works on each sort of system. And since we constructed it from scratch, it could possibly work on headsets as effectively, however we’ve made it out there on telephones.”
Up to now, the Newport Seashore, California-based firm has raised $68.5 million up to now, together with $10.5 million two months in the past and $3 million just a few weeks in the past. The agency is elevating more cash, and it has 65 individuals. The app is out there now on the Google and Apple app shops.
He added, “The primary concept is that we’ve developed this International Simulation the place the primary expertise is tied to geography, in order that we will tie the actual world to the digital substrate, and we simply go from there. You may bounce proper into Japan and expertise Japan or stroll round as your avatar. And all the identical time, you might have your AI over your shoulder floating subsequent to you. And this AI can have triggers which can be tied to each your IRL (in actual life) location, so wherever you go within the bodily world, it is aware of the place you’ve been, the place your pals are, and the way lengthy you keep at sure locations, so as to to amass that set off.”
Each consumer is paired with their very own AI agent—an clever companion that learns, evolves, and operates alongside them. This makes AI really feel private, helpful, and embodied—an important step towards making AI adoption common and seamlessly woven into every day life.
“What excites us probably the most about that is it provides everyone a presence, in the way in which that we used to again within the days of the early web. You see an individual’s avatar and also you get that sense of connection straight away. My dream is definitely to construct the primary Prepared Participant One sort of expertise,” he mentioned. “It’s perhaps 5, ten years down the road. However as we speak, we wished to make it out there on each system, in order that individuals who can’t afford headsets can really take part on this world.”
Collectively, they navigate a dynamic world the place geography, reminiscence, and creativeness converge. And since Peer’s interface is grounded in real-world geography, it doesn’t simply simulate the world—it connects to it, enabling AI to increase into bodily actuality by augmented actuality and spatial computing.
“We’re not launching one other app—we’re opening the portal to a brand new digital world,” mentioned Tran. “Think about a platform that grows with the virality of a social community however monetizes like a sport. That is the beginning of one thing far larger than social—it’s the muse for the AI economic system.”
The map turns into the medium
On the core of Peer is a dynamic 3D map of the world—a brand new substrate the place digital experiences are anchored to actual locations. This isn’t a sport world or escapist simulation—it’s a residing layer that blends the bodily and digital into one steady surroundings. Customers seem as avatars tied to real-world and digital areas, with full management over their visibility and presence.
Powered by GPS and VPS (Digital Positioning System), Peer transforms the map into an interactive house the place individuals can discover, drop content material, uncover others, and construct communities. In contrast to conventional apps or video games, this can be a digital actuality that begins from the actual world—making it really feel genuine, grounded, and alive. The place Pokémon Go restricted you to strolling round your IRL location, Peer allows you to journey wherever on the planet after which bounce into the map to discover.
“Peer is the perfect of Roblox, Pokémon Go and Discord, all collectively and all powered by AI,” mentioned Tran. “It’s persistent, composable and constructed to scale past leisure into utility, commerce and creation.”
A platform for presence
Peer’s launch consists of:
An actual-time simulation of Earth, enabling seamless motion and avatar presence throughout the globe
Customizable avatars, giving customers full management over how they seem—socially, partially, or invisibly
Location-aware presence, preserving customers grounded within the bodily world with out ever leaving the app
A spatial interface constructed for discovery, not dependancy—changing infinite feeds with significant proximity
One other Peer breakthrough is Composable World Layering: one persistent world, infinite private experiences. Two customers in the identical digital Occasions Sq. may see totally different occasions, adverts, or portals—every tailor-made to them. It’s a brand new canvas for creators, manufacturers, and AI to construct uniquely for each particular person.
Tran mentioned the corporate can allow any sort of blockchain or cryptocurrency that it needs.
The agentic world
In that place in Japan, Peer will be capable of offer you info and insights round that space. The corporate constructed its personal map, and it created its personal sport engine as effectively.
“We really feel that AI can turn out to be indispensable,” Tran mentioned. “We are able to generate something. We are able to generate residing worlds. We are able to generate the map to New York Metropolis. You’ll be able to view a Stone Age model of New York Metropolis, for those who determine you need that to see that.”
The tech is totally different from Pokémon Go as you may zoom in and step into the map and stroll round in your avatar type, as you’d in a massively multiplayer on-line (MMO) sport. You are able to do so in first particular person or third particular person. It could faucet the precise climate and that may affect the world you see. And it’s a planet-wide expertise. After saying that, Tran confirmed me the map of Paris and related with crew members there.
“It’s only a matter of me zooming in and leaping into the digital world,” he mentioned.
With this digital world, Tran mentioned you may create treasure hunts for different individuals. Quickly, Tran mentioned the crew will create vehicles that may drive you around the globe or drop you off at any location you need.
“That is an agentic working system,” Tran mentioned. “You’ll be able to ask your AI to go and perhaps speak to someone and create a connection. And so your AI will really fly over to a different particular person and say, ‘Hey, you realize, would you want to attach with my proprietor?’”
He added, “For those who’ve misplaced a cat, as a substitute of posting posters on the road, your AI can go from individual to individual and ask and present a picture and say, ‘Hey, have you ever seen this cat?’ And that is the the place we will actually make AI agentic. And it mainly can clone the AI. You’ll be able to have one speaking to someone in your behalf, and one other one delivering a message to your mother or one thing like that.”
On this means, you could be in a number of locations on the planet without delay, for those who determine to ship your brokers out on the similar time. You’ll be able to personal property and have it’s verified on the blockchain, however Tran mentioned the corporate spun out this tech as a separate firm.
Based on Tran, Peer is the primary platform that lets the whole world enter the identical persistent simulation—a planet-scale MMO tied to the actual world—that’s totally accessible immediately from any cell phone.
In contrast to conventional video games or closed digital worlds that divide customers by servers, areas, or gameplay loops, Peer opens entry to a single, real-time world the place anybody on Earth can step in collectively. No lobbies. No ready rooms. No fragmentation. It’s the gateway to infinite, immersive experiences powered by AI.
“We’ve constructed a platform with infinite entry factors,” mentioned Tran. “From São Paulo to Seoul, anybody with a cellphone can step into the simulation and start their journey in an AI-powered world.”
Obtain the Peer app as we speak on the App Retailer, Google Play or peer.inc.
By combining a simulation of Earth with generative AI, avatars, and real-time spatial interplay, Peer creates a brand new working system for human-AI coexistence. Peer is presently rolling out its first part and can broaden into AI brokers, immersive worldbuilding, and customized {hardware}.
Corporations can promote their manufacturers on the planet, and the corporate can do “dynamic layering,” the place somebody may zoom in on a billboard and see particulars that others can not.
Origins
Tran’s crew obtained entering into July 2021, together with a core group of people that labored on an app known as Zenly. They’d spent 5 years on that prior challenge, and it was acquired after which shut down.
“We noticed the the AI wave coming forward. And what we wished to mainly individuals and AI collectively within the identical expertise, and the place the AI is each tied to the digital world, which we name VPS, digital positioning system, the place contained in the AI is aware of and may navigate this digital world, however on the similar time, it’s tied to the bodily world by GPS in your cellphone,” Tran mentioned. “The concept is, when you’re in your your bodily physique, the AI will mainly simply be outstanding in your cellphone, leveraging your GPS and all the things that it is aware of about the actual world from our maps. However then, when you enter this world as an avatar, you may then start your journey inside this digital world, which we see will begin to look very totally different.”
You may, as an illustration, see what Paris regarded like within the 1600s or see the sci-fi world of Blade Runner.
“Now we have broomsticks, the place you may fly round,” he mentioned.
The corporate lets individuals use its engine to create their very own 3D objects to be used contained in the world. It could thus be a mix of company-created objects or user-generated objects. Companies will be capable of enter the world and create their very own bodily areas contained in the digital world, they usually can confirm that on the blockchain. The crew has 65 individuals.
