Spotify has experimented with numerous voice interfaces prior to now, and extra lately, added an AI DJ that introduces tunes the corporate thinks you’ll like and allows you to make your personal requests. Now, Spotify is teasing that generative AI advances might pave the best way for an much more conversational interface with the streaming service sooner or later, in response to feedback made throughout Spotify’s second-quarter earnings name with traders on Tuesday.
Requested about how AI was affecting its enterprise, Spotify Chief Product and Expertise Officer Gustav Söderström famous that customers right now are in a position to discuss to Spotify in plain English to request music, permitting the corporate to affiliate which phrases join with which songs.
“You’ll be able to consider it as us getting a brand new dataset,” he mentioned. “Spotify’s obtained this distinctive dataset from all of its playlists, which was actually song-to-song — like which music goes nicely with one other music, type of the Amazon ‘individuals who purchased this additionally purchased that,’” he mentioned. In the meantime, the voice interface is delivering new insights to the corporate.
“And that’s fully new to us, and it’s a really, very priceless dataset that we’re gathering in a short time,” he added.
Because of this, the exec says we are able to anticipate Spotify’s shopper experiences to get “way more interactive.”
“You’ll be able to already write to Spotify, discuss to Spotify. You’re simply going to see that develop,” Söderström mentioned.
Plus, AI expertise would enable Spotify to do extra than simply predict what somebody may wish to hearken to, whether or not music, podcasts, or audiobooks, because it does right now. As a substitute of solely making predictions, it might be capable of “cause” over the person’s listening historical past and what they mentioned to the AI DJ. The reference to reasoning means that Spotify is trying towards AI reasoning fashions that may carry out extra advanced duties throughout a number of steps.
Techcrunch occasion
San Francisco
|
October 27-29, 2025
The voice information in query comes from Spotify’s AI DJ characteristic. In Might 2025, Spotify launched a means for Premium subscribers to make voice requests to the English-language AI DJ by urgent a button within the app. This lets customers change the music, the style, or the temper of a playlist utilizing a voice command.
Client options aren’t the one means Spotify is leveraging AI. Throughout the name, the exec additionally talked about that Spotify is utilizing generative AI internally to extra quickly prototype merchandise and create efficiencies in different areas of its enterprise, like finance.
Within the quarter, Spotify hit 276 million paying subscribers, up 12% year-over-year, and 696 million month-to-month energetic customers, however swung to a loss after lacking income targets. The inventory fell 10% on weak steering and Spotify CEO Daniel Ek’s feedback about his unhappiness with the corporate’s adverts enterprise.
